Frederick W. Rhines, died Oct. 6, 2016, at age 74 in San Antonio, where he had moved with his wife Betsy in 2015. Born in Detroit, he earned a B.A. from the University of Michigan in Ann Arbor, followed by an M.B.A. from the University of California at Berkeley. The Rhines family lived in Wilton for 44 years.
Fred had a long career as an advertising executive in New York City. He worked for a number of top agencies, including Young & Rubicam and McCann Erickson. He was President of the U.S. branch of Publicis, a French agency, from 1985 until 1994. His major clients included Revlon, Lancome and Fujitsu and he enjoyed working with some of the industry’s top photographers and writers. After retiring from advertising, Fred and Betsy owned a staffing service in Danbury, Conn.