First Selectman Lynne Vanderslice said at the March 7 Board of Selectmen meeting that she’s “received a number of complaints from residents about nonconforming signs.”

She said she brought this to the attention of Zoning Enforcement Officer Timothy Bunting and Town Planner Bob Nerney.

“Tim is going to be following up,” Vanderslice said. “He’s going to be speaking with the non-compliant businesses, explaining the law. No fines initially — just giving a warning, assuming the situation hasn’t been previously warned.”

“I want business to know that this is going to be happening,” she said.

“Neon signs are not allowed. Banners, A-frames and lawn signs are allowed, but only on a temporary basis — you have to get a permit, and window signs cannot exceed 25% of the window size.”

Second Selectman Michael Kaelin said he was “this close” to publicly calling out one of the non-compliant businesses.

“I’m not kidding about this. The one in the center of town where the neon sign is blinking is horrendous, and you can’t miss it if you’re there,” he said.

“My message to the proprietor that’s got it, don’t worry about the zoning enforcement officer, worry about your customers, because you’re turning more people off of your establishment than you’re turning on. It’s just incredible that they’re doing that, so please stop."